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EIC International Trade Fairs and USA Soft-landing Programme 3.0

About 

The EIC International Trade and Soft-landing Programme 3.0 supports EIC awardees in realising their ambition to scale up rapidly at European and global levels. The programme offers a set of services facilitating the internationalisation of selected EIC awardees, promoting their commercialisation strategy in foreign markets and helping them realising business opportunities at 12 of the most popular trade fairs and through 4 soft-landing activities. Moreover, this action is strengthening the EU-EIC innovation brand on the international scene.  

The ITF 3.0 Programme enables EIC awardees to: 

  • Showcase their innovative technologies, products and services at the European Innovation Council / EU Pavilion. 

  • Connect with leading entrepreneurs in the industry and top business mentors. 

  • Explore high quality leads, including partnerships and business opportunities. 

  • Learn and share knowledge during workshops, preparatory training sessions with market experts and constructive debates. 

 

The Programme includes a comprehensive set of business services for the EIC awardees: 

  • End-to-end support to EIC awardees in the process of internationalisation with expert coaching services. 

  • Pre-departure market briefings to maximise their trade fair participation. 

  • Tailored coaching services adapted to EIC awardees needs including cultural and intellectual property training. 

  • Networking support (including B2B matchmaking). 

  • Additional customised services during the trade fairs. 

  • Robust follow-up mechanisms to build business partnerships following the trade fair. 

Implementing partners 

Logos PwC and G.A.C

Timeline for 2024 

  • CES International, Las Vegas, United States, 9-12 January 2024  

  • Mobile World Congress (MWC), Barcelona, Spain, 26-29 February 2024  

  • Soft-landing Health & Life Sciences, San Francisco & Silicon Valley, USA, 19-24 May 2024 

  • BIO, San Diego, United States, 3-6 June 2024 

  • GITEX GLOBAL, Dubai, United Arab Emirates, 14-18 October 2024  

  • MEDICA, Düsseldorf, Germany, 13-16 November 2024 

Testimonials 

"We consider it a privilege to be part of the EIC ITF 3.0 Programme. Participating to major events have enhanced our branding and expanded our market reach."

Mustafa Ergen, Founder at Ambeent, participant at CES 2024.

Learn more  

Find all the answers on the EIC ITF 3.0 programme in the FAQ. 

Contact us  

For additional information, please refer to our Helpdesk service (please choose 'EIC ITF Programme' as the subject in the section 'category').