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Story 20 October 2023
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EIC innovation leaders showcased remarkable technological solutions at GITEX 2023

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On 16-20 October 2023, 19 of the most innovative EIC-funded pioneers showcased their game-changing solutions at GITEX 2023 in Dubai, United Arab Emirates, in the context of the EIC Overseas Trade Fairs (OTF) Programme 2.0. The leading event brought together more than 6 000+ exhibiting companies, 1 400+ speakers and over 100 000 visitors from 170+ countries, offering an integrated, world-class business environment. 

 

GITEX 2023 kicked off with the European Opening Reception and official ribbon cutting of the European Pavillion by the EU Ambassador to the UAE, H.E. Lucie Berger, the Head of European Innovation Council at EISMEA, Stéphane Ouaki and the Assistant Vice President - Commercial at Dubai World Trade Centre and official organiser of GITEX, Ayman Hassan.

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«We are proud to bring the European Pavilion to GITEX 2023 and be part of the most anticipated technology event in the MENA region. GITEX is the ideal place to create new partnerships with major technology players, exchange knowledge and network with local business leaders. The exhibition allows visitors to engage with an extraordinary selection of 19 EIC-backed companies from 12 different countries. At the European Pavilion, participants can easily discover, evaluate and compare in just one place a diverse range of revolutionary technological inventions and cutting-edge solutions made in Europe», noted Mr. Ouaki.

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Bringing together more than 100 participants, the European Opening Reception connected business counterparts and industry leaders, including government officials, high-level attendees from EU national pavilions and some of the best entrepreneurs exhibiting in GITEX.

In an exclusive interview with the EIC, Mr. Hassan pointed out the added value of Europe’s presence in GITEX 2023, stating that «the European tech ecosystem is closing the gap on AI investment with traditional tech giants, while also focusing more attention on climate technology and purpose-driven companies. The European Pavilion manifests these advancements at GITEX GLOBAL 2023, proving the continent’s resilience as an established global tech ecosystem».

The European Pavilion featured 19 EIC-backed innovation leaders from 12 EU and associated countries to showcase the latest developments in the deep tech sector, offering an immersive experience around the quality and authenticity of European novelties. Throughout the landmark tradeshow, the EIC innovators presented new products, solutions, and technologies in the area of artificial intelligence, cloud technology, cybersecurity, FinTech, blockchain and data analytics, strengthening business ties with international counterparts. 

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The EIC pioneers that have been selected to exhibit at GITEX 2023 are: 

 

About EIC Overseas Trade Fairs Programme 2.0

The EIC Overseas Trade Fairs Programme 2.0 supports EIC-funded SMEs, start-ups and scale-ups to develop their large-scale commercialisation strategy in foreign markets and leverage entrepreneurial opportunities at global innovation hubs, strengthening the European Union’s (EU) brand around the world. 

Building on the success of the Pilot OTF Programme, which took place between 2017-2018, the EIC OTF Programme 2.0 is running throughout 2022 and 2023, offering EIC beneficiaries the unprecedented opportunity to showcase their unconventional ideas at 15 international trade fairs in diverse sectors across EU and extra-EU markets.

Check EIC OTF Programme 2.0 for additional information. For stories, open calls and events, you may also visit the EIC Community Platform

To follow the latest news and learn more about getting involved, please visit the EIC’s official social media accounts on Twitter and LinkedIn.

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